My local paper last week printed a typically clueless piece from one Amy Moon, about the pseudoscientific Q-Link pendant that I wrote about nearly three years ago - Q-Link if you want. The maker of this device claims it is “the most advanced personal energy system available today” and that it can “tune your being for optimal living and performance”. Pretty big claims for something that is just a few, small, random, cheap electronic components that are not even connected to each other. But to be fair, it cures imaginary problems so perhaps it makes sense to use an imaginary method.
The article was one of the worst of its kind, offering no critical appraisal at all, instead repeating the Q-Link maker’s crap verbatim. Here are some examples:
A random pick from the alphabet led to the Q. Only later did the founders attach meaning to it.
Because of course, that’s how science works – picking stuff at random and then shoehorning meaning into it.
"We started to think about the Q-Link as being the 'Quantum Link,' " said Gray over the phone from his Larkspur company. "Quantum means an 'indivisible unit of energy,' something that supports the notion of the whole or holistic body."
“Quantum” actually means the smallest amount of a physical quantity that can exist. I suppose that, strictly speaking, this also means “an indivisible unit”, but only indivisible because it is the smallest possible - hardly the same as “the whole body”, which obviously can be divided. I am reminded again how woos love equivocation – using the same word in different meanings in an argument, implying that the word means the same each time. With sleight of hand, “quantum” becomes the same as “
woolistic” “holistic” – a veritable masterpiece of equivocation to imply that the smallest unit possible is the same as a whole body. But top marks for use of the word “quantum”. (See the woo credo, #10.)
According to Gray, inside the Q-Link is crystalline matter imbued with frequencies that exist outside of the electromagnetic spectrum.
This just makes no sense. If it is electromagnetic radiation then it must by definition be inside the electromagnetic spectrum. In fact, surely all frequencies must be within the electromagnetic spectrum? In what sense is the electromagnetic spectrum limited to certain frequencies?
This realm of subtle energies is a new area of science and controversial because there is no way to prove the energies exist.
So, how do you know they do exist? And how do you know the Q-Link can affect them?
"What's so interesting is if you look back over the last 20 years at anyone who ever talked about chakras, meridians, 1,000 years ago it was the basis of science."
I think he’s claiming that 1,000 year old thoughts about chakras and meridians, as repeated by current new age bozos, is science. Unfortunately, no. Chakras and meridians were just made up by ancient people who had no knowledge of how the body actually works. Science has moved on from these nonsensical made up entities.
Although there has been some independent research on the supposed effects of the Q-Link that are listed on the Clarus Web site, the scientific evidence is scant. Gray said the company hopes to do more research.
Surely they should do the research before they sell the product? Because if they haven’t done the research yet, how do they know it does anything?
But even ignoring this logical error, I find Gray’s claim that he “hopes to do more research” to be bogus. Their website lists ten studies on the device. As far as I can tell these are the exact same ten studies I wrote about three years ago, with the exact same flaws I wrote about then. Three years and no new studies? No follow up? I suppose they don’t really need to bother. With uncritical free publicity from credulous twits like Amy Moon, why would they need to do any actual science?